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KARA to become worldwide promoters of Korean food

시계아이콘읽는 시간1분 9초

KARA to become worldwide promoters of Korean food KARA members Park Gyu-lee (left), Kang Ji-young (second to left), Han Seung-yeon (center), Nicole (second to right), and Gu Hara (right) pose for their fifth mini-album "PANDORA," dropped on August 22, 2012. [DSP Entertainment]
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Korean female idols KARA will serve as the worldwide promoters of Korean food, their agency DSP Media said Wednesday.

KARA will not only be promoting Korean music but Korean food as well, as they have been assigned by the Ministry for Food, Agriculture, Forestry and Fisheries to be the new face of the "K-Food" campaign.


Co-hosted by aT Korea Argo-Fisheries & Food Trade Corp., the campaign is going in hands with the popular K-pop group from September to increase the interest in Korean food, the officials said.

The quartet will shoot a campaign video clip and a pictorial for K-Food, which will later be distributed in Japan, China and other Southeast Asian countries.


KARA will kick off their promotional activities by holding a one-day event with music distribution website Naver Music, where they will cook and serve select fans on September 3. The officials noted this will become available on the website on a later date.


Meanwhile, the girls will also take part in a Korean food exhibition and appointment ceremony that will take place later this month.


Composed of Gu Hara, Han Seung-yeon, Park Gyu-lee, Kang Ji-young and Nicole, KARA is currently promoting their fifth mini-album "PANDORA," which went on sale in the country on August 22.



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10 아시아 Reporter : Lucia Hong luciahong@
10 아시아 Editor : Monica Suk monicasuk@
<ⓒ투자가를 위한 경제콘텐츠 플랫폼, 아시아경제(www.asiae.co.kr) 무단전재 배포금지>

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