Toyota Motor Korea Continues 'Kimchi Sharing' Event for 17th Year

17 Tons of Kimchi Prepared and Delivered at 11 Welfare Centers Nationwide

Toyota Motor Korea announced on the 13th that it held the '2025 Toyota Lexus Love Kimchi Sharing' event with the Seoul Social Welfare Council at 11 welfare institutions nationwide on the 12th, delivering kimchi to those in need.

On the 12th, Toyota Motor Korea held the '2025 Toyota Lexus Love Kimchi Sharing' event with the Seoul Social Welfare Council at 11 welfare institutions nationwide and delivered kimchi, the company announced on the 13th. From left: Lee Byungjin, Vice President of Toyota Motor Korea; Oscar Tsuyoshi, Consul General of the Japanese Consulate General in Busan; Song Seokhwan, CEO of Dongil Motors; and Manabu Konyama, President of Toyota Motor Korea. Photo by Toyota Motor Korea

Now in its 14th year, this event is a flagship social contribution program in which employees from Toyota Motor Korea and official Toyota and Lexus dealers across the country participate.

More than 330 employees took part in simultaneous kimchi-making events at welfare institutions and the Anna's House social welfare foundation in various regions including Ulsan, Gyeonggi, Daejeon, Daegu, Busan, Gwangju, and Jeju, preparing approximately 17 tons of kimchi by hand. After the volunteer activities, Toyota Motor Korea awarded its own volunteer certification to participating employees, encouraging their continued involvement in community service.

This year, Oscar Tsuyoshi, Consul General of the Japanese Consulate General in Busan; Ikeda Yoichi, Consul General of the Japanese Consulate General in Jeju; and heads of local social welfare institutions also attended, sharing their commitment to contributing to Korean communities.

Manabu Konyama, President of Toyota Motor Korea, said, "This is a meaningful social contribution program in which Toyota and Lexus employees nationwide come together as one team to share warmth with neighbors in need in the community. We hope that the kimchi, made with care, will offer comfort and a warm winter to those facing difficulties. As a responsible corporate citizen, we will continue to uphold the value of sharing and grow together with local communities."

This content was produced with the assistance of AI translation services.