Enjoy Nexon’s "MapleStory" IP at Lotte World

Spring Festival Collaboration at Lotte World for Three Months Starting March 14

IP Events and Merchandise Sales Across Indoor and Outdoor Venues

"Maple Island" Outdoor Area of 2,000 Square Meters to Open Next Month

Nexon announced on March 3 that it will collaborate with Lotte World to host a large-scale spring season festival, "MapleStory in Lotte World," at Seoul Lotte World Adventure starting from March 14.

'MapleStory'. Provided by Nexon

This event, held ahead of the official opening of "Maple Island," will continue until June 14. Various areas throughout Lotte World will be filled with "MapleStory" intellectual property (IP). The event concept is that the boss monster "Pink Bean" disappears through a suspicious portal, and mysterious powers emanating from the portal transform Lotte World into the world of "MapleStory," summoning heroes to resolve the situation.

Visitors can explore the "MapleStory" universe and enjoy a variety of missions. First, in the indoor "Hero Recruitment Zone" at Lotte World, there will be an experiential area where visitors can bring up their own "MapleStory" character via QR code or customize a character, as well as a photo zone themed around the collaborative story, "Find the Missing Pink Bean!" Outdoors, popular "MapleStory" locations such as Henesys and Arcana will be recreated, and at night, there will be seasonal castle mapping where the Magic Castle is decorated with a "MapleStory" theme. The interior of the Magic Castle will feature experience spaces such as retro games and photo zones.

In addition, next month’s parade will feature "MapleStory" characters and dancers, and a new photo time will be added where visitors can take pictures together. During the event, collaboration merchandise such as red and blue potion drinks, headbands, plush toys, and keyrings inspired by in-game items will be released. Package products consisting of an all-inclusive pass and a buff LED magnet will be sold through Lotte World's official application (app) and website.

Meanwhile, Nexon will open a "Maple Island" outdoor area of approximately 2,000 square meters at Lotte World next month. Three new attractions including a family roller coaster, as well as a gift shop, food and beverage outlets, and photo zones featuring special items, are also planned.

This content was produced with the assistance of AI translation services.