Sulwhasoo "Jinseol" Meets Hotel: Wellness Collaboration with Four Seasons Seoul

Gastronomy Program Inspired by the Aesthetics of the Moon Jar and Ginseng Berry
Enhanced Brand Experience Through Executive Suite Packages

Amorepacific's global luxury beauty brand Sulwhasoo is launching an integrated wellness project, the "Holistic Heritage Experience," in collaboration with Four Seasons Hotel Seoul.

This partnership stands out for extending the world of Sulwhasoo's high-end anti-aging line "Jinseol" into the hotel space. The aesthetics of the moon jar, which inspired Jinseol's design, along with the vitality of its key ingredient, ginseng berry, are infused into the space, gastronomy, and relaxation programs, creating a multidimensional representation of the brand's heritage.

The gastronomy program showcases desserts inspired by Jinseol. The "Moonlight Jar Cake," developed by Four Seasons Hotel Seoul's Executive Pastry Chef Steven Jin, is crafted with Jinseol Cream as its motif. This dessert combines a sponge cake featuring ginseng mousse, mixed berry compote, and Jeju honey centered around ginseng berry, delivering both refined beauty and deep flavor. The accompanying "Afternoon Tea Set" also draws inspiration from Jinseol's fragrance and texture, pairing desserts and teas for an elegant lingering impression.

The hotel is also offering a stay-focused guest room package called the "Holistic Heritage Retreat." Through this package, guests staying in the Executive Suite with city or palace views will receive the "Jinseol Heritage 6-piece Kit." The package also includes a welcome dessert inspired by the Jinseol Cream container and ginseng tea made with Sulwhasoo's signature ingredient, ginseng, allowing guests to experience the brand with all five senses. Access to the Executive Lounge and sauna is also included.

This project will take place at Four Seasons Hotel Seoul. Guests can choose between the Suite or Plus New Executive Suite room types for the guest room package, which will be available from March 1 to December 31, 2026. The gastronomy program will be offered from March 1 to May 31, 2026.

This content was produced with the assistance of AI translation services.