Wello Ushers in the Era of Hyper-Personalized Policy Discovery with Timeline and MyData-Based Features

Advancing the Hyper-Personalized Policy Recommendation Engine
Introducing New MyData Integration and Timeline-Based Customized Policies

On December 3, Wello announced that it will sequentially introduce timeline-based customized policy features and MyData-based personalized services to its customized policy recommendation platform.

First, the "timeline-based customized policy" service allows users to view national policies at a glance in a timeline format tailored to their age and life stage. This feature can be accessed through the "Customized Policy" menu within the Wello platform. Users can review not only policies that are currently available for application but also those they may have missed in the past and those that will become available in the future, organized by point in time. This helps users utilize policy information as a "life planning tool" rather than just as simple information.

This service incorporates a timeline algorithm that arranges metadata such as policy target, eligibility, application period, and support type in a chronological structure, as well as a "chronological policy matching technology." Based on artificial intelligence (AI), the system analyzes and refines policy data according to past, present, and future trends, recommending policies while automatically updating the user's status by considering their history and anticipated future changes.

The "MyData-based customized policy" service integrates and connects personal life data scattered across various sectors, such as telecommunications and healthcare, to recommend policies that reflect the user's most up-to-date status. Through this, Wello users will be able to receive highly tailored policy recommendations that are updated in real time to reflect changes in their actual lives. Once MyData is linked, any changes in policy-such as application deadlines, eligibility updates, or new benefits-are automatically detected, allowing users to view optimized customized policies without needing to manually update or input additional information.

MyData is securely integrated and transmitted only through specialized intermediary solutions available to operators designated as personal information management institutions. Information stored under security systems such as encryption and access control is processed and analyzed to improve accuracy, and is used for policy recommendations strictly within the scope of user consent.

Anna Kim Yuri, CEO of Wello, stated, "Because policies are closely connected to individuals’ lives, we are continuously upgrading our services to make it easier for customers to find policies that are truly suited to them through hyper-personalization." She added, "We will continue to advance our AI and data-driven technologies to ensure that no one misses out on policies that perfectly fit their lives."

This content was produced with the assistance of AI translation services.