NH NongHyup Bank and Korea Rural Community Corporation to Build Farmland Data Platform

Mutual Exchange of Farmland Sale Data
Collaboration for New Farmland-Related Service Development

NH NongHyup Bank announced that on November 7, it signed a "strategic business agreement (MOU)" with Korea Rural Community Corporation at the NongHyup Bank headquarters in Jung-gu, Seoul, for the mutual exchange of farmland sale data and the development of new farmland-related services.

NongHyup Bank explained that this agreement was promoted as part of efforts to go beyond the essential role of finance, address issues in rural areas together, and contribute to realizing social value, such as supporting rural returnees and new farmers in settling down.

Through this agreement, the two organizations will share farmland sale information and provide integrated private and public data through their respective platforms. They also plan to cooperate to improve access to farmland sale information for rural returnees and new farmers, and to support their stable settlement in rural communities.

On the 7th, at the NongHyup Bank headquarters located in Jung-gu, Seoul, Lee Youngwoo, Executive Vice President of Investment Products and Asset Management at NongHyup Bank (third from the left), and Jeong Inno, Senior Vice President of Korea Rural Community Corporation (fourth from the left), signed a business agreement. NongHyup Bank

With this agreement, data from NongHyup Bank's land and farmland information service "Land of Tomorrow" and Korea Rural Community Corporation's "Farmland Bank" will be linked. As a result, not only individual farmland sale listings but also information on farmland lease listings held by Korea Rural Community Corporation will be provided. This service is expected to become available within this year through NH All One Bank's "Land of Tomorrow."

Lee Youngwoo, Executive Vice President of Investment Products and Asset Management at NongHyup Bank, said, "This business agreement marks the first step in leading digital innovation in rural areas by sharing farmland sale data between public and financial institutions. NH NongHyup Bank will continue to expand practical financial support and customized services for rural returnees and new farmers."

This content was produced with the assistance of AI translation services.