Daegu City Landmark Shopping Mall 'Dongseongro Spark' 1st Anniversary 'Prize Event'

Seollal, Appreciation Event Celebrating Daegu Citizens' Week

Outdoor theme park view of 'Dongseongro Park'.

[Asia Economy Yeongnam Reporting Headquarters, Reporter Park Dong-wook] 'Dongsung-ro Spark,' a theme park-style shopping mall that opened around this time last year and overcame the COVID-19 pandemic to establish itself as a landmark in downtown Daegu, is hosting a promotional event to celebrate its first anniversary, the Lunar New Year holiday, and Daegu Citizens' Week.

According to 'Dongsung-ro Spark' on the 1st, for two weeks until the 14th, customers who purchase services such as clothing, food, and amusement rides at all stores will receive abundant prizes.

The prizes include ▲Chanel bag ▲Integrated (all floors of the theme park) annual membership ▲Sparkland (7th to 9th floor outdoor theme park) annual membership ▲Discount or free use vouchers for food and beverage and fashion stores.

Also, until the end of this month, all customers who make a purchase will receive a free ride ticket for one type of ride at Happy Villains and Sparkland, as well as discount coupons for the 'Lounge Pub' and the buffet restaurant 'Somun.'

Opened on January 17 last year in the heart of Jung-gu Dongsung-ro, this complex theme park shopping mall houses fashion brands such as A-Land, Topten, and Eight Seconds, as well as F&B brands including New York casual restaurant 'Shake Shack,' Barmi Sushi, Barmi Shabu, To-Go Salad, K-Food buffet 'Somun,' and Twosome Place.

Additionally, indoor theme parks such as a bowling alley, VR experience center, and roller skating rink, along with an outdoor theme park featuring various rides including a Ferris wheel, are also operated.

A representative of Dongsung-ro Spark said, "This event was prepared to sincerely thank the customers who have consistently visited the shopping mall over the past year, helping it establish itself as a new-concept theme park for the MZ generation (Millennials + Generation Z)." He added, "In the first half of the year, we plan to introduce women's casual wear and popular F&B brands on the 3rd and 4th floors to offer a more comfortable and convenient space."