Full Renovation of Main Hanok Building and Garden
Expansion of Royal Court Cuisine and Strengthening of the Gohojae Brand
The Cultural Heritage Administration and the National Heritage Center will reopen Korea House on the 11th after an eight-month renovation of the space. The main hanok building, annex, and outdoor garden landscaping have all been fully refurbished to deliver a new sense of traditional beauty.
Korea House, which began as a state guesthouse in 1957, has consistently promoted traditional Korean cuisine and culture. In particular, culinary advisor Choi Heesook and Kim Doseop, head of the Korean Cuisine Research Team at the National Heritage Center, have driven the advancement of Korean cuisine by studying ancient cookbooks and local ingredients from across the country. Last year, it received the highest rating in the Blue Ribbon Survey and was selected for the Seoul Gourmet 100 list for two consecutive years.
Starting with the reopening, the National Heritage Center will further expand the promotion of Korean cuisine. It plans to showcase royal court dishes based on historical cookbooks and seasonal ingredients, and publish Korean culinary research cookbooks. In addition, the center will introduce tea products and increase sales of packaged goods under the royal dessert brand "Gohojae." A new brand identity (BI), inspired by the square "ㅁ" shape of the hanok's layout, will also be unveiled. A representative from the Cultural Heritage Administration said, "We aim to establish Korea House as a key hub for traditional culture."
The reopening ceremony, to be held on the 9th, will be attended by Heo Min, Administrator of the Cultural Heritage Administration, and ambassadors to Korea. Official business will commence on the 11th. Reservations can be made through the Catch Table application or by phone.
© The Asia Business Daily(www.asiae.co.kr). All rights reserved.
