KOSDAQ-listed NexaDynamics (formerly SAT ENG) is officially transitioning to a "professional management system" and "profitability-focused management" starting this year. Having completed its name change and business restructuring, the company now aims to deliver tangible results with its two main pillars: ultra-precision manufacturing solutions and global K-beauty commerce.
On January 29, Sim Ikho, chairman of NexaDynamics' largest shareholder corporation, stated, "If last year was a 'build-up year' in which the management and professional executives installed two new growth engines, this year will be the 'year of fruition' where those engines prove their performance with real numbers." He added, "We will make this year the starting point for solidifying our profitability."
NexaDynamics has been recognized in the market as a display equipment company, but the company defines its core as an engineering firm based on "ultra-precision control technology."
Chairman Sim explained, "Display processes require alignment precision at the micrometer (μm) level, which is even finer than a strand of hair," adding, "We have successfully transferred the ultra-precision alignment and control technologies accumulated in this process to the unmanned process systems of Osstem Implant."
He continued, "This is not merely an expansion of business scope, but an industrial extension of Nexa's proprietary core technologies," emphasizing, "This year, we will move beyond individual equipment sales to focus on revenue from intelligent solutions that optimize entire manufacturing sites."
The new K-beauty business is emerging as a revenue engine that will improve NexaDynamics' financial structure. The company is concentrating its capabilities on its anchor brand, BRMUD, which features domestically sourced natural ingredients.
Chairman Sim stated, "BRMUD is not just a cosmetics distribution business. By combining differentiated domestic Boryeong mud with nano-processing technology, we have secured product competitiveness and are targeting the market precisely based on consumer data."
He added, "The sell-out case on the US TikTok Shop proves the product's strength and the effectiveness of our marketing system. This year, we plan to expand this structure to Japan, China, and other markets, establishing a high-margin global commerce model."
The most notable aspect is Chairman Sim's clear declaration of "separation of ownership and management." Now that NexaDynamics' business structure has entered a stable phase, the company is planning to strengthen system-driven management.
Chairman Sim said, "NexaDynamics has become a company that must operate with a transparent system. As the major shareholder, I will focus on mid- to long-term vision and global network expansion, while further reinforcing the professional management system in day-to-day operations."
He also stated, "We will enhance transparency in investment decision-making by introducing a review process and strengthening a board-centered decision-making structure, thereby increasing transparency in fund execution. The separation of ownership and management is the most certain way to restore market trust and enhance shareholder value."
Chairman Sim concluded, "This year will be when NexaDynamics proves itself to the market through its performance and structure, dispelling previous doubts. Through profitability-focused management and transparent governance centered on our core business, we will be reevaluated as a company shareholders can trust."
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