Singer Kangta will launch a new music label, 'SMArt,' under SM Entertainment and serve as its executive producer, SM announced on November 3.
SMArt aims to encompass and expand a wide range of music genres, presenting new sounds through distinctive artwork that reinterprets K-pop as a cultural content, as well as an optimized production system.
The first artist will be singer and actor Im Siwan. SMArt will be in charge of producing and directing Im Siwan's albums, with his first solo album set to be released next month. Early next year, he will embark on a global fan tour to connect with fans worldwide.
Since 2014, Kangta has served as a non-registered director and in-house creative director at SM. He has also been the executive producer of SMASHHIT, a CIC under SM's music publishing subsidiary, Creation Music Rights (KMR).
Having debuted as a member of H.O.T. and now marking his 30th year since debut, Kangta plans to participate in various music projects as executive producer while also focusing on discovering and nurturing new writers. He stated, "With a sincere passion for music, I will create a creative ecosystem that grows together with the new generation."
© The Asia Business Daily(www.asiae.co.kr). All rights reserved.
