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'Black Friday for Outlets'... Shinsegae Simon Shopping Festival 'Super Saturday'

Held at all locations including Yeoju and Paju from October 24 to 26
Up to 30% additional brand discounts off outlet prices
Fireworks festival and outdoor performances add to the excitement

Shinsegae Simon announced on October 22 that it will hold its largest shopping festival of the year, 'Super Saturday,' at all Yeoju, Paju, Busan, and Siheung Premium Outlets from October 24 to 26.


'Black Friday for Outlets'... Shinsegae Simon Shopping Festival 'Super Saturday' Customers are shopping at Yeoju Premium Outlets, where the Super Saturday event was held last year. Provided by Shinsegae Simon

Super Saturday is Shinsegae Simon's 'Black Friday for outlets,' held one month ahead of Black Friday. Brands across all categories-including luxury, contemporary, casual, sports, golf, outdoor, and kids-will offer the largest benefits of the year, such as up to an additional 30% off outlet prices.


In the sports category, Nike will provide an additional 20% discount on all items off outlet prices, and an additional 30% discount for purchases over 150,000 won. Adidas, New Balance, and Skechers will offer an additional 20% off all items, while Under Armour will offer an additional 30% off all items.


In the outdoor category, special benefits have been prepared to help customers get ready for the winter cold with down jackets, long padding, and goose down outerwear for the fall and winter (FW) season at reasonable prices. Black Yak, National Geographic, Nepa, and Sierra Designs will provide an additional 10% discount on all items, while Discovery and Kodak will offer special deals on outerwear.


Fashion brands such as Barbour, Lacoste, Hazzys, Lucky Chouette, and Studio Tomboy will offer an additional 20% discount, while Marithe Francois Girbaud and D'UEL will provide an additional 10% off. International luxury brands such as Armani Store, Herno, and Vivienne Westwood will also offer an additional 10% discount on all items.


At Yeoju Premium Outlets, Korea's first 'Loewe Outlet Pop-up Store' will be open until November 2, offering up to 60% off this year's spring and summer (SS) season products. At Paju Premium Outlets, a Guess family sale will be held, exclusively offering products at special prices with discounts up to 80%.


During the event, Shinsegae Simon will enhance the festive shopping atmosphere with unique outdoor content that highlights the advantages of open-air shopping centers. On October 24 at 8 p.m., a fireworks festival will take place at Paju Premium Outlets, and on October 25, all locations will feature a variety of outdoor performances, including jazz, popera, and electronic string music. On October 25 and 26, Busan Premium Outlets will host the 'Gifts from Jeju in Busan' event in collaboration with Jeju Island, promoting local tourism and specialty products.


The Super Saturday event will also be available on Shinsegae Simon’s official online mall, 'Shinsegae Outlet Mall.'


© The Asia Business Daily(www.asiae.co.kr). All rights reserved.


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