[Today’s New Product] Ottogi Teams Up with Seonmi Hangwa of Gangneung for Special Gift Set

Four Unique Hangwa Varieties Featuring Ottogi's Signature Products
Holiday Treats That Embody the Value of "Sweet Home"

Ottogi announced on September 10 that it will launch a special Sweet Home gift set for the Chuseok season in collaboration with Seonmi Hangwa, a traditional Korean confectionery brand from the Gangneung region.

During the first collaboration for the Lunar New Year, Ottogi introduced a five-piece gift set consisting of three types of Yugwa (Cream Soup, Ottogi Curry, and Pure Black Pepper), as well as Glutinous Rice Yugwa and Yakgwa. They also offered a return gift set featuring two types of Yugwa (Cream Soup and Glutinous Rice).

For this second Chuseok collaboration, the product lineup includes the existing three types-Cream Soup Yugwa (smooth flavor), Ottogi Curry Yugwa (turmeric flavor), and Pure Black Pepper Yugwa (deep black pepper aroma)-with the addition of a new Jin Ramen (Mild) Yugwa, making a total of four varieties. Notably, Ottogi has recreated the flavor of its signature product, Jin Ramen, in Yugwa form, offering a familiar yet unique holiday treat.

This gift set can be purchased online through the Seonmi Hangwa Naver Brand Store until October 19, and is also available at the Seonmi Hangwa store located in Gangneung.

Meanwhile, Seonmi Hangwa is a renowned premium brand that has been producing traditional handmade Korean confections in Gangneung Hangwa Village since 1939, continuing the legacy of the Choi Family Mill. Recognized as a centennial small business, it has received accolades for quality and competitiveness, including the Presidential Award at the 2022 Korea Small Business Convention.