On August 7, Hyundai Motor Company launched and began sales of the updated models of its flagship sport utility vehicles (SUVs), the '2026 Santa Fe' and '2026 Tucson', as well as a new design package for its compact SUV Kona, called the 'Kona Black Exterior'.
The 2026 Santa Fe enhances safety and customer convenience by making features such as the electronic shift column vibration warning, panoramic curved display, and 12.3-inch color LCD cluster standard on the base 'Exclusive' trim.
A new trim, 'H-Pick', has been added, featuring highly preferred specifications. This trim, based on the previous 'Prestige Plus' trim, comes standard with Digital Key 2, an Ergo Motion driver's seat, first-row relaxation comfort seats, genuine leather seats, and an electric tilt & telescopic steering wheel, providing a comfortable driving experience.
Prices for the 2.5 turbo gasoline model are as follows: Exclusive at 36,060,000 KRW, Prestige at 38,890,000 KRW, H-Pick at 41,500,000 KRW, and Calligraphy at 44,840,000 KRW. For the hybrid 2WD model: Exclusive at 39,640,000 KRW, Prestige at 42,470,000 KRW, H-Pick at 45,080,000 KRW, and Calligraphy at 48,070,000 KRW. For the hybrid 4WD model: Exclusive at 42,840,000 KRW, Prestige at 45,670,000 KRW, H-Pick at 48,280,000 KRW, and Calligraphy at 51,270,000 KRW. These prices reflect a 3.5% individual consumption tax, and the 2WD models are based on tax benefit criteria.
The 2026 Tucson's base 'Modern' trim now includes safety features such as Blind-Spot Collision Warning (driving), Blind-Spot Collision-Avoidance Assist (forward exit), Rear Cross-Traffic Collision-Avoidance Assist, and Safe Exit Warning. Customer-preferred convenience features such as a leather steering wheel with heating, first-row heated seats, and a passenger seat safety power window are also standard.
The H-Pick trim, based on the main 'Premium' trim, adds features such as Forward Collision-Avoidance Assist (intersection and oncoming vehicles), Smart Cruise Control (with stop-and-go function), Advanced Rear Occupant Alert, Highway Driving Assist, power seats for both driver and passenger, and second-row heated seats.
Prices for the 1.6 turbo gasoline model are: Modern at 28,050,000 KRW, Premium at 30,690,000 KRW, H-Pick at 31,560,000 KRW, and Inspiration at 34,070,000 KRW. For the 1.6 turbo hybrid model: Modern at 32,700,000 KRW, Premium at 35,140,000 KRW, H-Pick at 35,970,000 KRW, and Inspiration at 38,610,000 KRW. The Tucson N Line is priced at 34,910,000 KRW for the 1.6 turbo gasoline and 39,250,000 KRW for the 1.6 turbo hybrid.
Hyundai is offering the 'Black Exterior' package on the highest trim of the Kona, 'Inspiration'. This package applies a black color scheme to the body color cladding, radiator grille molding, skid plate, spoiler, and emblem.
In addition, to coincide with the launch of the 2026 Santa Fe, 2026 Tucson, and Kona Black Exterior, Hyundai is holding a delivery event. Customers who take delivery by August 22 will receive a premium coating coupon worth up to 600,000 KRW. For more details, please refer to the Hyundai Motor Company website.
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