Held from June 6 to 8
Gold Bar, Accommodation Vouchers, and More
Phoenix Park announced on May 22 that it will hold a "Golden Treasure Hunt" event in collaboration with the integrated ski resort platform SNOWLIVE to celebrate its 30th anniversary.
This event will take place at Phoenix Park for three days from June 6 to June 8. Participants will search for prizes worth a total of 60 million won hidden throughout the venue.
The event is themed "Legend of the Golden Forest: In Search of the Golden Fruit." It is based on a legend that when the park opened in 1995, the forest keeper buried golden seeds in the ground, which over time grew into the lush Phoenix Forest Park, and after 30 years, the seeds have finally begun to bear fruit.
To participate, guests follow a "treasure map (fruit map)" to find locations where treasures are hidden. At each location, they scan a QR code using the SNOWLIVE application (app) and answer a question correctly to receive either a green fruit or a golden fruit. After checking which prizes are available for the collected fruits at the "fruit vault," participants can exchange them for physical prizes at the treasure hunt office inside the ski house.
Prizes include one don of gold, Phoenix accommodation vouchers, and 2025-2026 season passes. Each room guest staying during the holiday period will receive one free entry ticket per room, while non-staying guests or additional participants can purchase tickets on site.
Jang Siyoung, head of the Brand Marketing Team at Phoenix Hotel & Resort, said, "To mark our 30th anniversary, we have prepared a special event with SNOWLIVE that can be enjoyed not only at the snow park in the winter season, but also at the forest park during the spring and summer seasons. We will continue to communicate with our customers throughout the year by offering a variety of content and providing enjoyable experiences as a resort."
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