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"Acushnet Drives Growth"... Misto Holdings First-Quarter Sales Up 4.6%

Growth Momentum Continues for Golf Balls and Golf Clubs
Misto Division Sees Decline in Both Sales and Operating Profit

Misto Holdings announced on May 16 that its first-quarter sales reached 1.2375 trillion won, marking a 4.6% increase compared to the previous year. Operating profit was 162.7 billion won, remaining at a similar level to the first quarter of last year (163.3 billion won).

"Acushnet Drives Growth"... Misto Holdings First-Quarter Sales Up 4.6%

The strong performance of Acushnet led Misto Holdings' results. Acushnet recorded sales of 1.0218 trillion won, an 8.7% increase year-on-year. Operating profit rose by 2% to 160.4 billion won. This was attributed to the strong performance of new golf ball products and continued growth momentum in golf clubs. Misto Holdings stated, "Despite challenging internal and external conditions, golf balls achieved a 75% share in global professional tours and a 68% share among winners," and added, "Club and gear products also grew compared to the previous year."


The Misto division, which consists of sports, lifestyle, and casual fashion, recorded sales of 215.7 billion won, representing an 11% decline over the same period. Operating profit also plunged by 62% to 2.3 billion won. This was due to reduced consumer spending resulting from the economic downturn. Profitability also deteriorated because of efforts to enhance product quality and increased marketing investments aimed at strengthening brand value.

"Acushnet Drives Growth"... Misto Holdings First-Quarter Sales Up 4.6% Fila 'Echappe'. Provided by Fila.

However, the FILA sports brand's 'Echappe' shoes are gaining popularity among the 2030 generation, which is expected to have a positive impact on future results. In addition, Misto Holdings is expanding joint ventures and other initiatives in line with its diversified brand business portfolio.


Lee Hoyoun, CFO (Chief Financial Officer) of Misto Holdings, stated, "Despite policy uncertainties such as U.S. tariffs and weakened consumer sentiment both domestically and internationally, we are continuing to show growth," and added, "Misto Group will focus on improving performance and enhancing the value of each brand, concentrating on high-quality investments and support."


Meanwhile, in April, Misto Holdings changed its name from the former Fila Holdings to Misto Holdings.


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