Strengthening Mobile Advertising Performance Measurement
Data platform company IGAWorks announced on May 7, 2025, that it has officially launched its MMP (Mobile Measurement Partner) solution 'adbrix 2.0' and introduced a lowest price guarantee program.
'adbrix 2.0' is an integrated solution that provides essential marketing features such as advertising performance measurement, conversion reports, and dynamic links, with enhanced precision data analysis tools.
IGAWorks explained that it has introduced the lowest price guarantee program to offer an alternative not only for companies considering the adoption of an MMP solution, but also for those seeking to reduce the high costs of their current solutions. If a customer submits a quotation for their current MMP, they can receive a proposal with a lower price for the same features.
Since its launch, adbrix has built trust by being adopted by more than 30,000 companies across various industries, including e-commerce, finance, and gaming. In particular, it has proven its stability and reliability by being selected by major financial institutions, including the four largest banks in Korea.
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