'Zero 100 Slim Ice Water Purifier' Gains Popularity
"Now Established as an All-Season Home Appliance"
Sales of Cuckoo Homesys ice water purifiers have increased this winter.
On the 21st, Cuckoo announced that an analysis of ice water purifier sales from December last year to January this year showed a 21% increase compared to the same period in the previous two years.
Cuckoo attributed this mainly to the 'home cafe' trend, where consumers enjoy various beverages at home, becoming a standard, leading to steady demand for ice water purifiers even in winter.
Cuckoo stated that the Zero 100 Slim Ice Water Purifier (product name: CP-AHS100HEW) drove the sales. Since its launch in April last year, it has recorded a monthly average sales growth rate of 22%, consistently loved by consumers.
In particular, as the minimalist lifestyle, which pursues a simple yet efficient life, gains popularity, there is high demand for small-sized but high-performance home appliances. Cuckoo said the Zero 100 Slim Ice Water Purifier is a product that fits well with this trend.
A company official said, "Ice water purifiers have become home appliances for all seasons," adding, "We will continue to introduce products that surpass current technology and further strengthen our position in the water purifier market."
© The Asia Business Daily(www.asiae.co.kr). All rights reserved.
