[Today's New Arrivals] Haitai Confectionery, Squid Game 'Roasted Potato Slim Season 2' and More

Who Are You, Squid Game Collaboration Collection, etc.

On the 30th, the distribution industry introduced new products. Haitai Confectionery launched 'Roasted Potato Slim Season 2,' capturing the spicy flavor of Squid Game Season 2, and Who.A.U unveiled a Squid Game Season 2 collaboration collection. HiteJinro renewed and re-released Stout, while Pigeon introduced the ultra-concentrated Pigeon Indoor Dry Pro fabric softener.

Haitai Launches Roasted Potato Slim Season 2 Featuring Spicy Flavor from Squid Game

Netflix series Squid Game spicy flavor roasted potato Slim Season 2. Provided by Haitai Confectionery

Haitai Confectionery, in collaboration with Netflix, newly released ‘Roasted Potato Slim Season 2’ to deliciously enjoy Squid Game Season 2. The package features new games revealed in Season 2, giving it a fresh look. It captures the feeling of moving to a new episode through pastel-toned maze stairs. Like the previous version, the thin potato chips are embossed with five shapes?star, triangle, umbrella, square, and circle?using dotted lines. It also offers a unique enjoyment by allowing consumers to participate directly in the dalgona candy game, just like the main characters from the previous episode. The spiciness has been intensified. The 2.5mm potato biscuit delivers a clean spicy flavor tailored to Korean tastes. Thanks to nearly a 50% increase in Mexican habanero chili content, it offers a pleasantly sharp and savory heat.

E-Land’s Who.A.U Reveals Squid Game Season 2 Collaboration Collection

Whoau x Squid Game 2 Collaboration Collection. Provided by E-Land World

E-Land World’s American casual brand Who.A.U has unveiled a special collaboration collection with Squid Game Season 2. This collection consists of various practical and trendy items such as T-shirts, hoodies, hats, bags, and keyrings. It features a harmonious blend of Who.A.U’s California heritage and the unique world of Squid Game. First, the brand’s iconic character ‘Steve’ is dressed in Squid Game uniform designs. You can see various versions of Steve wearing the pink uniform of the Pink Guards and the green tracksuit of the participants. Additionally, symbolic motifs from the series such as ‘456’ and ‘○,△,□’ are incorporated into the designs.

HiteJinro Renews and Relaunches ‘Stout’

Stout. Provided by HiteJinro

HiteJinro is fully renewing the quality and package design of ‘Stout,’ which marks its 33rd year since launch. Released in 1991 as Korea’s first lager-type dark beer, Stout has sold over 600 million bottles cumulatively and continues to be loved. To break the stereotype that dark beer is bitter, HiteJinro included oats (0.96% oat malt in the product), selected as one of Time magazine’s top 10 superfoods worldwide, to create a smoother and deeper flavor profile. Also, Dutch Black Swan dark malt with a 100-year tradition is fermented using the lager method to deliver a clean and refreshing finish, satisfying both dark beer and lager beer drinkers. The new design features the main ingredients of Stout on the package. The Black Swan logo visualizes the Black Swan dark malt, and the titanium black background representing dark beer is elegantly accented with gold color symbolizing the softness of oats, expressing a rich and savory taste.

Pigeon Launches Ultra-Concentrated ‘Pigeon Indoor Dry Pro’ Fabric Softener

Ultra-Concentrated Pigeon Indoor Dry Pro. Provided by Pigeon

Pigeon is starting pre-orders on Coupang for the official launch of ‘Ultra-Concentrated Pigeon Indoor Dry Pro.’ Pre-orders are available on Coupang from the 30th until January 6 next year, with the official launch on the 7th. The new product delivers a clean and refreshing scent and is specialized for indoor drying. According to tests by the Korea Apparel Testing & Research Institute, it has a 99% deodorizing effect, effectively removing not only persistent new house and new clothes odors but also everyday odors and food smells. Compared to regular fabric softeners sold by Pigeon, this ultra-concentrated product has four times the fragrance components, allowing a rich scent even when using only a quarter of the usual amount, the company explained. The fabric care effect also lasts longer, maintaining softness and preventing fine dust from adhering to fabrics.