Surviving the AI Era, 'Prepare for a World Dominated by Empathy'

Clear Solutions Based on Empathy in the AI Era
A Book That Serves as a Small Preparation for the Future Regardless of Age or Gender

We live in a world where artificial intelligence (AI) is gradually encroaching on human domains. While humans can enjoy many benefits through coexistence with AI, pessimistic views warn that as AI advances, it could threaten various aspects of human life. In particular, analyses predicting that AI will replace many human jobs are pouring in. Amid this, a book titled Prepare for a World Dominated by Empathy, which contains strategies for navigating the AI era, has been published.

In this book, the author emphasizes cultivating empathy to respond to the imminent future. The logic is that interpersonal skills based on empathy are the key to preparing for the AI era. Based on this logic, he proposes simple and clear solutions. The book explains in considerable detail how to engage in conversations that earn empathy, maintain relationships, and handle awkward situations in daily life and at work.

Additionally, it covers various niche topics not addressed in other books, such as stories about lying and "kkondae" (a Korean term for a patronizing older person), as well as practical advice on love, praise, congratulations, apologies, refusals, instructions, and consolation, all presented in an easy and entertaining manner.

Moreover, the book is filled with highly useful content for people living in this era, including discussions on jobs in the AI age, reading, investing, and philosophies on allocating life’s time.

Through this book, the 2030 generation can learn life secrets that no one else explains well. For the 4060 generation, it offers an opportunity to organize and internalize their experiences and feelings accumulated over the years. Regardless of age or gender, this single book can serve as a small preparation for an uncertain future that might become dystopian.

The author said, "I have maintained deep and broad relationships with about 40,000 people, mainly businesspeople, entrepreneurs, journalists, broadcasters, and entertainers," adding, "After meeting many people over a long time, I realized that empathy is the dominant capability that connects this era and the future."

Author Lee Young-gyun has worked as a public relations and SNS marketing expert for the past 28 years. He earned both his bachelor's and master's degrees in Journalism and Mass Communication from Yonsei University and completed the AMP program at the Graduate School of Business. He served as head of PR and PR executive (senior managing director) at CJ ENM and Orion, and currently leads the online marketing agency 'Evrim Communication.'