Jeonbuk Province Promotes 'Hometown Love Donation System' at Health Management Association

Spreading Awareness and Fostering a Culture of Donation

Jeonbuk Special Self-Governing Province has launched an intensive campaign to promote awareness of the ‘Hometown Love Donation System’ and foster a culture of giving within the province as the year-end approaches.

On the 10th, Jeonbuk Special Self-Governing Province announced that it collaborated with the Jeonbuk branch of the Korea Health Management Association (Director Kim Minsu) and Jeonbuk Nonghyup (Deputy Director Im In) to conduct face-to-face promotions by visiting the Korea Health Management Association Jeonbuk branch, a place frequently visited by office workers.

Jeonbuk Province Launches Intensive Promotion of Hometown Love Donation Program Ahead of Year-End. Photo by Jeonbuk Province

During this promotion, the system was introduced, emphasizing that donations allow people to send warm feelings to their hometowns, and donors can receive local specialty products as thank-you gifts, enabling them to enjoy a healthy lifestyle.

Kim Minsu, Director of the Korea Health Management Association Jeonbuk branch, said, “To spread the culture of giving, we will encourage participation in the Hometown Love Donation System not only among the association’s executives and staff but also across all 18 branches nationwide. We will also actively promote the system to visitors who come to the association.”

Na Haesu, Director of the External International Communication Bureau of Jeonbuk Special Self-Governing Province, stated, “Through this face-to-face promotion, we expect to contribute to the expansion of the donation culture by informing visitors about the benefits of the Hometown Love Donation System and the tax credit system during year-end tax settlements. We will continue to do our best to revitalize the Hometown Love Donation System to contribute to balanced regional development.”

Meanwhile, to commemorate the first anniversary of its launch, Jeonbuk Special Self-Governing Province has been running an event since the 1st that provides additional thank-you gifts to donors. For more details, please visit the ‘Jeonbuk Special Self-Governing Province official website’ or ‘Hometown Love e-um.’