Nonsan City Achieves 100 Million Won in Sales at Army Sergeant Daejeon Agricultural Products Fair

Scene from the special sales event for the Nonsan City agricultural specialty joint brand by Army Sergeant./Photo by Nonsan City Hall

Nonsan City in South Chungcheong Province announced on the 16th that sales of Yukgunbyeongjang exceeded 100 million won at the “Nonsan City Excellent Agricultural and Specialty Products Special Sales Exhibition,” which was held for two days from the 10th at the local food direct sales market in Yuseong District, Daejeon.

Yukgunbyeongjang is a joint agricultural product brand newly created by Mayor Baek Sunghyun after taking office in Nonsan City.

During this special sales event, the city offered a 30% discount on agricultural and specialty products such as peaches, grapes, and grains. In addition, SNS certification events were held to attract consumers.

The city plans to devise various policies to vitalize direct transactions of local food, open the path for mutual growth between urban and rural areas by increasing producers’ income, and providing quality food to consumers.

Mayor Baek Sunghyun said, “As the Nonsan City joint agricultural brand Yukgunbyeongjang is awarded only after thorough quality inspection and verification, it boasts the best taste and quality. We will strive to promote profitable agriculture for farmers and create a prosperous rural future by globalizing excellent agricultural products.”