Renovated with a Chocolate Lineup
CU announced on the 8th that it will launch the fifth product in the Gode 1905 premium bread series, ‘Cream Pie Choco Berry.’
Cream Pie Choco Berry is a chocolate-coated sandwich bread with a soft texture made using a special method, filled generously with flavorful cream cheese and tangy blueberry jam.
To clearly define the unique identity of the Gode 1905 premium bread series, CU visited university festival sites last month to gather feedback on product improvements. At the event, many expressed a preference for products that emphasize the natural sweetness of desserts rather than using traditional ingredients like chestnuts or black sesame seeds. Among these, requests for chocolate-based products were overwhelming, and CU plans to develop future Gode 1905 premium bread products with a chocolate base.
Starting with the launch of the Gode 1905 apple jam pastry at the end of November last year, CU released three products in the first half of this year: strawberry jam mammoth bread, generously filled red bean butter bread, and chestnut jam mammoth mugwort bread. The cumulative sales of these products are approaching 3 million units.
A BGF Retail official stated, “Cream Pie Choco Berry marks a new beginning for the Gode 1905 premium bread series, and we take pride in its top-level product quality. We will continue to introduce a variety of product lineups in collaboration with Korea University to ensure that the Gode 1905 premium bread series leads dessert trends in the retail industry.”
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