[Shin Sujeong's Work Dignity] From Input to Output...

Recently, I met someone who was very dedicated to reading. They read a lot of books and newspapers, attended book clubs, actively participated in seminars, subscribed to various newsletters, and watched Sebasi and Ted talks diligently, so they knew a lot. However, they were not creating their own content, improving their work skills, enhancing their expertise, or monetizing their knowledge. They were just endlessly taking in information.

Of course, there are many people who do not learn enough. In other words, their input is absolutely low. They neither read books nor learn online or offline. Many people continue to work using knowledge or soft skills they learned in the past, like reusing old broth.

On the other hand, there are also those who only focus on input. They read many books, follow famous people, attend lectures and seminars, and spend endless time and money learning. But it stops there. In other words, they do not spend time on output.

Healthy metabolism lies in the balance between input and output. Eating too little is not healthy, but eating too much is also bad for health.

I tell these people, "Are you going to spend your whole life just learning? Stop learning and start producing output now."

The difference between achievement and success depends not on input but on the quality of output.

Of course, some people find joy in learning itself. Some say, "Money is not important to me. I don’t learn to make money. Intellectual satisfaction is enough." If that is their philosophy, that’s fine. If they want to enjoy the process purely as a hobby, that’s also okay.

However, if that is not the case, learning needs a purpose, and output is essential to achieve that purpose. Just as muscles need to be used to be trained, output must be produced repeatedly to be trained. The more you write or present, the more your thoughts get organized, you become smarter, and you get much better.

So, what kind of output should you start with?

1) The easiest is to write regularly. At first, just briefly summarize what you have learned and experienced, whether on a blog or Facebook. Trying to write properly and extensively from the start will definitely lead to failure.

2) Apply your input to your work or business to improve effectiveness. Then record the results in writing or video to help others. Gradually, organize your thoughts in your own language and ideas.

3) Once 1) and 2) accumulate, connect them to generating income or building a brand. Whether it’s creating paid lectures, running a YouTube channel, holding seminars, writing books, or making newsletters, link them to income or strengthen your personal or company brand.

Of course, 1) and 2) alone can be sufficient.

Some people ask, "There are so many experts, so why should I aim to generate income with my limited knowledge and experience?" Interestingly, in any field, the largest market is for beginners. The most popular people are not the top CEOs, top marketers, top self-development instructors, or top financial experts. It’s those who are slightly better who jump in first, teach easily and enjoyably, and market well who succeed. And they gain recognition. Observe famous lecturers, authors, and influencers, and you will see that what I say is true.

Output also requires input, creating a virtuous cycle between input and output.

Therefore, produce output. Through this, your skills improve, you help others, and if you generate income as well, isn’t that hitting three birds with one stone? Start today.

Shin Sujeong, Head of KT Enterprise Division