Norang Poongseon Accelerates Travel Resumption Preparations... "City Bus Reservations Boom + Home Shopping Travel Products Launch"

[Asia Economy Reporter Hyunseok Yoo] Direct sales travel specialist company Norang Poongseon is accelerating the resumption of its business in preparation for the recovery of the travel market.

On the 22nd, Norang Poongseon announced that it plans to conduct broadcasts selling domestic and international travel products through strategic partnerships with TV home shopping channels such as Lotte One TV and Home&Shopping. Considering the changes in the travel market after COVID-19, the company plans to expand the development and sales of new travel products.

A Norang Poongseon official stated, “We have planned various customized travel products such as independent travel, packages, and hotel vacations to help many customers relieve their travel desires that had been restrained during the COVID-19 situation and to enable them to travel safely. Since resuming special weekend operations in April, the Norang Poongseon City Bus has also gained popularity, recording full reservations every week.”

Norang Poongseon will conduct a series of travel product broadcasts in celebration of Family Month on the 23rd, 25th, and 28th of this month with Lotte One TV. The broadcasts will introduce various benefits for ▲Ulleungdo and Dokdo tours, which are COVID-19 clean areas, ▲‘The Plaza Hotel Seoul’ hotel vacation combined with Norang Poongseon City Bus’s ‘Seoul Premium City Tour,’ and ▲Jeju Shinhwa World independent travel and Jeju Shilla Stay bus tour package products.

On the 24th, a Guam hotel vacation product will be sold through the Home&Shopping channel. This is the first Guam hotel product launched since COVID-19, following the Guam government’s acquisition of airport health certification on the 14th and the decision to resume travel from May.

The Norang Poongseon City Bus is conducting special weekend operations temporarily until June 30. It departs every Saturday and Sunday at 9:30 a.m. from Dongdaemun Design Plaza and operates on traditional culture courses, Han River and Jamsil courses, and night courses.

A company official added, “We are focusing on developing new products to provide safe travel services to customers while strictly adhering to COVID-19 quarantine rules. We will prepare for the changed travel market by using the OTA (online travel agency) integrated platform scheduled to launch in the second quarter as a growth foundation.”