Nationwide Fast Delivery
Guaranteed Freshness and Quality
Three Core Pillars: Membership Benefits, Delivery, and Product Quality
SSG.com has announced its ambition to transform itself into the leading grocery shopping platform. The company has outlined a strategy to secure dominance in the online grocery market, focusing on three main pillars: delivery, quality, and membership.
On March 4, marking its 12th anniversary, SSG.com unveiled a customer-focused declaration centered on advanced delivery, enhanced competitiveness in fresh foods, and contributing to household savings through its membership program.
First, SSG.com will further enhance its delivery services-including "SSG Delivery," which allows customers to receive orders at their preferred date and time, "Star Delivery," which guarantees on-time arrival, and "BaroQuick," which delivers immediately upon ordering-to provide optimized delivery options tailored to customers’ lifestyles.
SSG.com plans to significantly expand the volume of "SSG Weekly Delivery," which is processed at over 100 Emart store logistics facilities known as Picking & Packing (PP) centers nationwide. The available time slots for weekly delivery will also be subdivided into up to five options depending on the region.
The company will increase the number of logistics hubs for "BaroQuick," which delivers Emart products within approximately one hour to locations within a 3-kilometer radius of each store, to 90 locations by the second quarter.
The guaranteed arrival service "Star Delivery" will also undergo a comprehensive overhaul. Even in areas where weekly and dawn delivery services are unavailable, SSG.com will utilize CJ Logistics' nationwide logistics infrastructure to deliver not only ambient goods but also temperature-controlled products such as agricultural, livestock, and marine products on the promised date. The fixed 7% reward benefit for "SSG Seven Club" membership will be applied identically to SSG Delivery.
Alongside these efforts, SSG.com is solidifying its identity as the "Online Emart." In terms of product management, it guarantees quality by applying Emart’s stringent fresh food management standards. During the picking process, products are carefully selected under the principle of "shopping on behalf of the customer." If customers are unsatisfied with the freshness of any product, they can make unconditional refunds or exchanges through the "Freshness Guarantee System," further strengthening trust.
The company is also enhancing product competitiveness through collaboration with Emart. Efforts are being concentrated on jointly promoting events such as the "Goraeit Festa" to make discounted products that support household budgets easily available online.
Finally, SSG.com aims to reduce the real burden of household expenses by combining price competitiveness based on synergies with Emart and the 7% reward benefit of the "SSG Seven Club" membership program.
In January, SSG.com launched the "SSG Seven Club Basic," which offers a core benefit of a fixed 7% reward on purchases of SSG Delivery and Star Delivery products for a monthly fee of 2,900 won. This month, the company is expanding its collaboration with CJ Group to the content sector, introducing the "SSG Seven Club TVING Plan," which allows access to OTT TVING content for a monthly fee of 3,900 won. SSG.com continuously offers special deals exclusively for its membership members to maximize perceived benefits, providing fresh and processed foods, household goods, fashion and beauty products, baby and children’s items, as well as home and electronics at reasonable prices.
Tae-Kwon Choi, CEO of SSG.com, stated, "We will focus on our core competitiveness to become the leading grocery shopping platform," emphasizing, "We aim to further enhance the accessibility of online grocery shopping through differentiated services."
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