Shift Toward a Single Smart Asset... Location and Price Competitiveness All in One at "Cheongnyangni Station Yojin Y-City"

As the temporary suspension of the heavy capital gains tax on multi-homeowners is set to end on May 9, 2026, the real estate market is rapidly shifting its focus from the "quantity" of properties to their "quality." Instead of disposing of assets in outlying areas, multi-homeowners who feel the tax burden are concentrating their capital into a single high-quality property in a prime area where future value appreciation is seen as highly likely.

As the preference shifts from owning multiple homes to securing a clearly superior location to reduce risk, selective buying trends in the market are becoming even steeper.

This shift is making buyers' selection criteria far more stringent. Simply being located within Seoul is no longer enough; capital is flowing only into areas that combine all three factors: an outstanding transportation network, robust living infrastructure, and development plans that can guarantee future value.

In particular, in an environment where interest rate volatility and policy uncertainty coexist, small residential complexes in central urban station areas, which have strong downside rigidity and high liquidity, are being perceived by wealthy investors as the safest havens. Experts analyze that as uncertainty over tax benefits grows, the move to secure newly built complexes in proven locations with solid demand will intensify further.

Amid this market sentiment, a small-unit-focused residential complex has emerged that offers an exceptionally competitive price compared to surrounding market levels while fully enjoying the advantages of a prime location, drawing significant attention in the market. That project is "Cheongnyangni Station Yojin Y-City."

"Cheongnyangni Station Yojin Y-City" will be built on the site of the former KT Cheongnyang branch within the Cheongnyangni station area, a key transportation hub in northeastern Seoul and a district undergoing a dramatic transformation through large-scale redevelopment projects. The complex will consist of 155 units in total, including 130 residential units with exclusive areas of 43 to 59 square meters from four basement floors to 19 above-ground floors, 25 officetel units with exclusive areas of 65 to 84 square meters, and neighborhood living facilities.

Above all, it boasts an exceptionally well-established location, centered on its overwhelming transportation network. As a station-area complex at Cheongnyangni Station, it is served by Subway Line 1, the Suin-Bundang Line, the Gyeongui-Jungang Line, the Gyeongchun Line, the Gyeongwon Line, and KTX. In addition, the GTX-B and GTX-C lines, the Myeonmok Line, and the Gangbuk Crosstown Line are planned, which will allow residents to use a total of 10 lines in the future.

The complex will also guarantee ample parking space through 100% self-parking and a design that provides 1.01 parking spaces per unit. It will feature various community facilities such as private storage for each unit, a fitness center, a playground, and a rooftop garden, offering differentiated community amenities comparable to those of an apartment complex.

For the officetel units, the fact that they are composed of mid- to small-sized exclusive areas of 65 to 84 square meters, which are most preferred by buyers, makes them an ideal substitute for apartments, whose entry barriers have recently risen due to stringent regulations.

The attractive pre-sale price is also noteworthy. While "Cheongnyangni Station Yojin Y-City" is being offered at an average pre-sale price in the 900 million won range for units of the same size, current asking prices listed on Naver Real Estate show that the market price for 59 square meter units in Dongdaemun-gu, where the complex is located, in buildings completed less than 10 years ago, is generally in the 1.5 billion won range. This makes the new complex approximately 600 million won cheaper than comparable properties, suggesting considerable potential for future value appreciation.

Move-in for "Cheongnyangni Station Yojin Y-City" is scheduled for March 2028, and unit-specific, first-come, first-served contracts are currently underway. Sales information can be found on the official website or at the promotional center, which is located in Cheongnyangni-dong, Dongdaemun-gu, Seoul, near the Miju Three-way Intersection by Cheongnyangni Station.