Signing MOUs with Overseas Companies
Expanding Last-Mile Solutions Based on Pedestrian Environment Data
During the CES 2026 exhibition, Siwan Lee, CEO of LBS Tech (left), is taking a commemorative photo after signing a Memorandum of Understanding (MOU) with an overseas company. LBS Tech
LBS Tech Co., Ltd. (CEO Siwan Lee), a company specializing in smart mobility solutions, announced on January 15 that it has further strengthened its position in the global market by securing a series of collaboration achievements with major domestic and international companies, including those from the United States and Europe, during the CES 2026 exhibition held in Las Vegas, USA.
At this CES, LBS Tech focused on its solution "MaaS-Bridge," which won the top innovation award in the "Travel & Tourism" category, and held active business meetings with global mobility, smart city, transportation, and tourism infrastructure companies from the United States, Italy, France, and other European regions. Throughout the exhibition, the company welcomed visits from representatives of autonomous vehicle companies, smart city platform companies, and global enterprises and public institutions related to transportation and tourism infrastructure. Many of these discussions evolved into follow-up meetings and joint project consultations, confirming the potential for substantial global business cooperation.
Based on these discussions, LBS Tech signed business agreements (MOUs) with approximately 10 domestic and international companies during CES 2026. The agreements included not only global companies from the United States and Europe but also domestic companies related to mobility, platforms, and transportation. Key areas of cooperation include joint utilization of pedestrian pathway-based last-mile data, planning of mobility services linked with autonomous driving technology, and the implementation of pilot projects in smart city, tourism, and transportation sectors. LBS Tech plans to work with its partner companies to carry out local proof-of-concept (PoC) projects tailored to each city environment in stages, and in the mid-to-long term, to continue cooperation with the aim of commercialization and global expansion.
MaaS-Bridge is a Mobility-as-a-Service (MaaS) solution that provides an AI-based system for designing accessible mobility connection points. It suggests "Mobility Points," which are connection points between vehicles and pedestrian pathways-such as pick-up/drop-off and transfer points when using cars or public transportation-and offers last-mile travel information to the final destination.
In particular, the solution proposes optimal Mobility Points by comprehensively considering the type of vehicle used and the environmental characteristics of pedestrian pathways near the destination, tailored to various user types, including wheelchair users, the visually impaired, seniors, tourists with heavy luggage, and family groups. This ability to bridge the physical and informational gap between future mobility services incorporating autonomous driving technology and real-world pedestrian environments is recognized as a distinctive advantage.
LBS Tech previously demonstrated the business potential of its global last-mile service through a contract with the West Midlands Combined Authority (WMCA) in the United Kingdom. The company conducted proof-of-concept tests for its mobile solution in the Birmingham area, and its AR-based route guidance solution received high satisfaction ratings from test participants. In addition, together with the UK government, LBS Tech plans to lead the global standardization of digital twin and autonomous last-mile services based on pedestrian pathway data over the next three years, spearheading the establishment of next-generation international mobility standards.
Alongside this, the company has continuously validated the scalability and business feasibility of its pedestrian pathway-based last-mile route guidance through pilot projects in various countries, including Ho Chi Minh City in Vietnam, New York in the United States, and Barcelona in Spain.
CEO Siwan Lee stated, "This CES was not just a technology exhibition, but a venue for tangible achievements, including agreements and joint project discussions with global companies from the United States, Europe, and beyond. Based on cooperation with domestic and international partners, we will expand our pedestrian-centered last-mile mobility solution as a global standard infrastructure for the era of autonomous driving."
LBS Tech plans to accelerate the expansion of global projects for its smart mobility solutions and its entry into overseas markets, based on the domestic and international agreements signed after CES 2026.
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