Yuhan-Kimberly Launches "Kleenex Pull-Out Kitchen Towel Black and White Chef Edition"

Made with Triple-Embossed Fabric

Yuhan-Kimberly announced on January 13 that it has launched the "Kleenex Pull-Out Kitchen Towel Black and White Chef Edition," in collaboration with the second season of the Netflix variety show Black and White Chef.

Yuhan-Kimberly 'Kleenex Pull-Out Kitchen Towel Black and White Chef Edition'. Yuhan-Kimberly

The pull-out kitchen towel is designed for convenient one-handed use while handling ingredients or utensils during cooking. Its sealed tissue box type design keeps it clean and hygienic by protecting it from dust, humidity, and food splatters during meal preparation.

The Black and White Chef Edition is made with triple-embossed fabric. Compared to the company's standard kitchen towel, it offers 1.5 times greater absorbency, effectively removing unnecessary oil and moisture during cooking without leaving any residue.

The product packaging features black and white colors symbolizing the Black and White Chef program, along with detailed designs reminiscent of cooking scenes from the competition. It aims to provide food enthusiasts with a new culinary experience and serves as a stylish addition to the kitchen interior. The new product is available at major supermarkets nationwide as well as online and offline channels, including Coupang and Naver Brand Store.

A representative from Yuhan-Kimberly stated, "Through our collaboration with Netflix, we hope to offer consumers a more enjoyable, hygienic, and convenient cooking experience. As the leading kitchen towel brand, we plan to expand various touchpoints to communicate with consumers and strengthen the brand experience."