Leading Wet Tissue Brand Bebesup Launches 2026 New Year Edition

Bebesup, a leading wet tissue brand in Korea, has launched a limited edition New Year edition to celebrate the arrival of 2026.

This New Year edition was designed to mark the Year of the Red Horse and carries the hope that all New Year wishes will come true. Featuring a carousel as its main motif-symbolizing children's dreams and fantasies-the edition sensibly expresses the excitement and warm message of hope that comes with the New Year.

For the past three years, Bebesup has released a New Year edition each year featuring the zodiac animal of that year, continuously introducing seasonal limited designs that bring a fresh atmosphere and joy to everyday life. These efforts go beyond simple packaging changes, visually conveying the brand’s unique sensibility and message, and have received positive feedback from consumers.

This New Year edition is applied to Bebesup’s most beloved product, Signature With Blue, with the product’s composition and specifications remaining unchanged. Signature With Blue contains Centella Asiatica extract, known for its soothing effects on the skin, making it safe for even delicate skin. Its high-moisture seed formula delivers deep and lasting hydration, while the use of premium embossed fabric provides a rich moisture feel and exceptional softness.

A Bebesup representative stated, “We hope that through this New Year edition, consumers will greet a year full of joy and good fortune with Bebesup,” adding, “We will continue to pursue various initiatives to deliver warm messages in everyday life.”

Meanwhile, the Bebesup 2026 New Year edition will be unveiled for the first time through a Naver Live broadcast on January 13, 2026, and customers can receive their orders quickly thanks to the Naver N Delivery service.