LPGA Golfer Yoo Haeran Visits BBQ Headquarters, Shares New Season Aspirations with Chairman Yoon Honggeun

Gift of the 2025 Black Desert Championship Winner's Flag Presented to Chairman Yoon Honggeun

Yoo Haeran, a professional golfer on the LPGA Tour sponsored by Genesis BBQ Group, visited the BBQ headquarters ahead of the new season.

Genesis BBQ Group announced on January 7 that Yoo Haeran visited the BBQ headquarters on January 6, where she met with Chairman Yoon Honggeun and company executives and staff to express her gratitude for last year's achievements and to share her determination for the upcoming season.

Yoon Honggeun, Chairman of Genesis BBQ Group (left), and LPGA Tour professional golfer Yoo Hae-ran are posing for a commemorative photo at the Seoul BBQ headquarters. Provided by Genesis BBQ Group.

Last year, Yoo Haeran delivered an impressive performance by winning her third career LPGA title at the Black Desert Championship, maintaining the lead from the first round through the final round for a wire-to-wire victory.

On this day, Yoo presented Chairman Yoon with a flag from the Black Desert Championship, which she had signed and inscribed with her aspirations, as a token of appreciation for his ongoing support.

Chairman Yoon Honggeun stated, "I always support Yoo Haeran's challenges as she grows into a world-class athlete on the global stage, thanks to her outstanding character and skills," adding, "I hope she will set even greater goals and surpass last year's results together with BBQ this season."

Yoo Haeran said, "Thanks to BBQ's thoughtful care and sincere interest, I will do my best to add more wins this season," and added, "In particular, I want to challenge myself to win a major tournament, befitting the status of the world's leading BBQ group."

Since last year, Genesis BBQ Group has been signing sponsorship agreements and providing support to promising LPGA golfers such as Yoo Haeran and Yoon Ina. Currently, BBQ operates in 33 states across the United States and is conducting various marketing activities with its LPGA-sponsored athletes, including local youth golf charity events and BBQ chicken tasting events for players.