"Qualitative Growth and Customer Trust as Top Priorities"
On December 22, Shinhan Life carried out its first organizational restructuring and executive appointments under the leadership of newly appointed CEO Chun Sangyoung. The core objectives of this restructuring are to enhance operational efficiency, strengthen execution capabilities, and advance internal controls. The personnel changes will take effect from January 1 of next year.
Shinhan Life reorganized its structure from 11 groups, 16 divisions, and 79 departments to 11 groups, 12 divisions, and 83 departments. The FC Business Group established a new FC Product Team to enhance the competitiveness of its sales channels and upgrade its management system. The DB Business Group consolidated the Hybrid Business Team and Affiliation Business Team into the DB Business Team to strengthen business connectivity.
The B2B Business Group launched a new GA Product Team and elevated the BA Sales Part to the BA Business Team to build a new bancassurance sales model and enhance sales competitiveness. The Efficiency Management Team, previously under the Product Group, was reorganized under the Finance Group to strengthen sales efficiency management functions. Additionally, the Insurance Risk Management Team was established within the Risk Management Group to advance the insurance product risk management system.
The DX Group created the new AX·Digital Division to accelerate digital innovation using artificial intelligence (AI) and other technologies. The Asset Management Group upgraded the Investment Evaluation Part to the Investment Evaluation Team and incorporated the IX Team, previously under the Strategy Planning Group, to improve investment performance.
The Marketing Group and HR Division have been integrated and will now be operated as the Management Support Group. The Strategy Planning Group established a new Communications Division.
The CEO’s direct organizations have also been strengthened. The Consumer Support Part has been promoted to the Consumer Support Team, and a Digital Security Team was established to enhance the response system for cyber security risks such as personal information leaks and hacking.
A Shinhan Life representative stated, "This organizational restructuring and executive appointments were aimed at achieving robust qualitative growth and prioritizing customer trust," adding, "We will do our utmost to complete internal innovation under the new leadership and become a more solid insurance company."
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