Incredible Buzz, a KOSDAQ-listed company led by CEO Lim Sinyeong, announced on October 23 that its Italian derma-nutrition brand Nutrakos achieved a remarkable milestone, with its products selling out the entire targeted quantity on CJ OnStyle's "Kim Sungeun's Well-Living Sisters."
Nutrakos Amino Shot Drinkable sold out all prepared stock as soon as the broadcast began, with rapid orders pouring in. The popularity was further boosted by limited-time special pricing and exclusive gifts offered during this CJ OnStyle broadcast.
Nutrakos Amino Shot Drinkable has sold a cumulative 8 million sachets, demonstrating strong consumer trust. It features a patented amino acid blend (U.S. Patent No. 1024294510000), optimally combining six key amino acids that make up the skin. Additionally, it contains ultra-low molecular weight (75 Daltons, based on the highest glycine content), maximizing absorption in the body to enhance skin elasticity and radiance from within.
The new product, Active, which was provided as a gift, drew attention by proposing a new routine to improve performance. It contains a patented blend ratio of 10 amino acids and SMC, which stimulates mitochondria and activates cellular energy.
Incredible Buzz plans to accelerate the expansion of its B2C business and diversify customer touchpoints following this complete sell-out. The company intends to further strengthen sales to consumers through various channels.
A representative from Incredible Buzz stated, "Nutrakos has been offering nutrition solutions optimized for human physiology, based on accumulated R&D capabilities and scientific evidence, utilizing patented ingredients from the U.S. and Europe. Moving forward, we will continue to deliver the brand's technological prowess and differentiated value through a variety of channels."
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