Up to 40% Off Automotive Products for the Autumn Season

Emart Holds Large-Scale Automotive Products Sale Until October 29
Targeting the Growing Trend of Self-Car Maintenance and 'Chakku' Customization

Emart is holding a large-scale automotive products event until October 29, ahead of the autumn driving season.

During this event, more than 130 automotive products-including wipers, filters, fuel additives, and cleaning agents-will be offered at discounts of up to 40%. Specifically, until October 29, customers who purchase two or more JW Soft Hybrid Wipers or Febreze automotive products will receive a 40% discount. In addition, automotive storage products such as Bullsone wax and coating agents will be available at a 30% discount when customers accumulate Shinsegae Points.

A customer purchasing automotive products at Emart Yongsan branch. Provided by Emart

Emart is also introducing ultra-low-priced automotive products. All sizes of silicone water-repellent hybrid wipers are priced at 5,900 won, Bullsone fuel additives (500ml) for both gasoline and diesel vehicles are 9,900 won each, and the Bullsone spray chain and de-icer special set is available for 14,900 won.

Emart is also selling 'T PARTS' products, marking the first collaboration of its kind in the offline retail industry. T PARTS is a specialty brand providing more than 200 types of Tesla-exclusive accessories, ranging from electronic components to tire valve caps. Through this collaboration, a total of 26 products are being introduced at Emart. Currently, these products are available at around 30 Emart stores, with plans to gradually expand to more locations.

The reason Emart is expanding its selection of automotive products is due to the growing trend of self-car maintenance. As high inflation persists, more customers are choosing to service their own vehicles, including changing engine oil and wipers. In addition, the continued popularity of camping and car camping has fueled the 'Chakku' (car customization) trend, where people personalize their vehicles to suit their own tastes.

In fact, Emart's automotive product sales are experiencing significant growth. Tire sales (which are replaced at service centers after purchase) from January to September this year increased by about 63% compared to the same period last year. Sales of wipers, filters, car wash products, and air fresheners are also showing an overall upward trend.