Growing Demand for Mattress Rentals Offering "Care Services"
Cheongho Nice announced on September 16 that cumulative bed sales from January to August this year have approximately doubled compared to the same period last year.
The company explained that this surge was driven by growing consumer interest in making bedrooms more comfortable and pleasant as central living spaces. Earlier this year, under the slogan "Clean Sleep," Cheongho Nice released a new commercial, actively raising awareness about the importance of a comfortable sleep environment.
The Cheongho Nice Bed 'Dual Dream' features titanium pocket springs to provide stable support. Two types of independent springs are arranged in seven zones to finely distribute body weight, gently embracing the body even as you move during sleep. Additionally, foam cases are applied to all four sides of the bed to reinforce corner durability, ensuring long-lasting sturdiness.
A Cheongho Nice representative stated, "As beds are essential daily items responsible for rest, the value of rental products that go beyond simple furniture to include care services is gaining attention." The representative added, "Cheongho Nice will continue to provide differentiated technology and services to support healthy sleep for consumers."
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