‘Career Growth Potential’ Ranks First in Remember Survey
Salary Remains a Key Factor at the Decision Stage of Job Change
It has been found that the most important factor for domestic office workers when choosing a company to switch jobs to is 'career growth potential'.
Remember and Company, which operates the business network 'Remember', recently conducted a 'Career Job Change Perception Survey' targeting 10,618 office workers.
According to the survey results, 43.8% of respondents selected 'career growth potential' as the most important criterion when changing jobs. This figure is more than twice as high as 'salary increase rate' (20.7%), overturning the results of many previous surveys that indicated salary as the top priority for office workers considering a job change.
This was followed by 'benefits other than salary' (20.5%) and 'company's financial status' (14.7%). Non-quantitative factors such as 'colleagues', 'management policy', and 'workplace atmosphere and reputation' were also included as selection criteria.
By job level, the tendency to prioritize growth potential was more pronounced among senior employees than among entry-level and junior staff. This trend is attributed to an increasing number of senior workers seeking to design a 'sustainable career' as life expectancy rises, as well as heightened job insecurity caused by economic downturns and the spread of artificial intelligence (AI). As a result, there is a growing trend of 'survival-driven job changes', where long-term survival strategies are prioritized over immediate rewards.
Domestic office workers consider 'career growth potential' as the most important factor when changing jobs. Provided by Remember and Company
However, at the stage of deciding to change jobs, salary still exerts a significant influence. About 80% of respondents said that salary accounts for more than half of their decision to change jobs, while only 4.9% said it accounts for less than 30%. Especially during periods of high uncertainty, the perception that it is difficult to prepare for the future with low current compensation appears to be a major motivator for deciding to change jobs.
However, according to JobKorea's '2025 First Half Employment Trend Report', the number of resignations in the first half of this year was about 200,000, a 22% decrease compared to the second half of the previous year. JobKorea analyzed this as a structural result of the 'Great Stay' era, with companies maintaining a conservative hiring stance amid the economic downturn.
A representative from Remember Research said, "In a rapidly changing environment, supporting the growth of employees has become a key talent acquisition strategy for companies," adding, "Organizations that meet the survival and growth needs of office workers will secure future competitiveness."
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