FSS Holds 'Win-Win·Cooperation Financial New Product' Awards Ceremony

Shinhan Bank's "Yellow Umbrella Small Business Owner Win-Win Support Package"
Selected as an Outstanding Example Alongside KB Kookmin Bank, KB Kookmin Card, and DB Savings Bank

Shinhan Bank, KB Kookmin Bank, KB Kookmin Card, and DB Savings Bank have been selected as financial institutions that have contributed to the spread of a culture of mutual growth and provided tangible benefits to consumers.

On July 30, the Financial Supervisory Service announced that it held the 6th 'Win-Win·Cooperation Financial New Product' Best Practices Awards ceremony. Four financial products were selected as outstanding examples.

The awardees are Shinhan Bank (Yellow Umbrella Small Business Owner Win-Win Support Package), KB Kookmin Bank (Small Business Owner Conversion Guarantee-Backed Loan Interest Cashback), KB Kookmin Card (Mybiz Sajangnim Dundeun Corporate Card), and DB Savings Bank (DB Haengbok Ssiat Savings), totaling four institutions.

The banks actively developed financial support products that can alleviate the financial burden on small business owners and self-employed individuals, in cooperation with the Korea Federation of SMEs and local credit guarantee foundations.

DB Savings Bank was selected for the first time as an outstanding example for developing products that encourage marriage and childbirth, which is seen as evidence that the atmosphere of win-win·cooperation is spreading throughout the financial sector.

The Financial Supervisory Service plans to comprehensively consider sales performance, impact on the financial market, and increased consumer utility among the financial products selected as outstanding examples this year, and to select and reward 'Outstanding Institutions for Promotion of Win-Win·Cooperation' in January 2026.

The Financial Supervisory Service stated, "We will continue to encourage financial companies' social responsibility and efforts to protect financial consumers through the selection of outstanding examples. At the same time, we plan to continuously discover and select win-win financial products that provide tangible benefits to financial consumers, so that a culture of mutual growth can take root across the financial industry."