CJ Logistics Partners with Rakuten Ichiba to Support Korean Sellers Entering Japanese Market

CJ Logistics is partnering with the Japanese online shopping mall "Rakuten Ichiba" to support Korean sellers in entering the Japanese e-commerce market. Rakuten boasts over 100 million member accounts, making it a highly utilized and trusted platform in Japan.

On July 23, CJ Logistics announced that it recently held a "Japan e-Commerce Market Entry Strategy Seminar" for about 70 domestic beauty and health functional food sellers and brand representatives at the CJ Talent Center in Jung-gu, Seoul. Rakuten Ichiba and the global business process outsourcing (BPO) service group "Transcosmos" participated in this seminar.

CJ Logistics held a "Japan e-Commerce Market Entry Strategy Seminar" for about 70 domestic beauty and health functional food sellers and brand representatives at the CJ Talent Center in Jung-gu, Seoul. CJ Logistics

CJ Logistics plans to provide integrated logistics services for Korean companies seeking to enter Japan, including domestic logistics, international transportation, and local logistics in Japan. In particular, the company will ensure stable logistics operations through local fulfillment centers in Japan that have obtained licenses to handle cosmetics and quasi-drugs. According to Japanese regulations, only specialized fulfillment centers with handling permits can process logistics for cosmetics or health functional supplements during distribution and storage. The centers utilized by CJ Logistics are located in Saitama Prefecture, Gunma Prefecture, and Osaka Prefecture, with a total area of approximately 23,000 square meters.

Rakuten Ichiba supports the entire onboarding process, including account creation, product registration, and review management. Transcosmos is responsible for marketing aimed at Japanese consumers.

Jang Youngho, Head of IFS Division at CJ Logistics, stated, "We will actively support Korean sellers to successfully enter the Japanese market," adding, "Moving forward, we will expand our partnerships with global platforms and develop customized logistics solutions tailored to each country and seller."