"Enhancing Operational Efficiency for Brands"
Hwahae Global announced on July 17 that it will enhance the operational efficiency of partner brands by integrating a unified management solution into 'Hwahae Shopping,' the commerce section within the Hwahae beauty platform app.
Hwahae Global integrates a unified management solution into 'Hwahae Shopping,' the commerce section within the Hwahae beauty platform app. Hwahae Global
Hwahae plans to apply the commerce unified management solutions 'Sabangnet' and 'Playauto' to Hwahae Shopping, aiming to increase both operational efficiency and convenience for brands. By doing so, brands will be able to manage all major operational tasks?including product registration, inventory management, order processing, and shipping?within a single system.
To commemorate this integration, Hwahae will run a promotion for partner brands until August 31. For products linked through the new system, the sales commission will be waived for the first month, and brands will have the opportunity to participate in special exhibitions that offer top exposure within Hwahae Shopping.
Kim Kyungil, CEO of Hwahae Global, stated, "We will continue to strengthen our role as an acceleration platform that supports the growth of K-beauty brands by collaborating with a variety of partners."
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