Simmons Reopens Renovated Lotte Department Store Jungdong Branch

Store Relocated and Expanded to Twice Its Original Size

On July 16, Simmons announced the grand reopening of its Simmons Lotte Department Store Jungdong Branch, located in Bucheon, Gyeonggi Province.

The Lotte Department Store Jungdong Branch is a large department store situated in the heart of Bucheon’s main commercial district. Through this renovation, Simmons has expanded and relocated its store on the same floor, approximately doubling its previous size to provide a more spacious and comfortable shopping environment.

Simmons Lotte Department Store Jungdong Branch. Simmons

The newly renovated store features Simmons’ signature mattress collection, including popular models from the megahit mattress line "Beautyrest" such as William, Henry, and Giselle. Customers can also discover Marconi, a newly launched model that was recently redesigned. In addition to stylishly designed bed frames, a wide variety of bedding and furniture are also on display.

To celebrate the opening of the new store, Simmons has prepared special price discounts and a wide range of complimentary gifts. All gifts are available in limited quantities and may run out early.

Meanwhile, Simmons is the only domestic bed brand to practice the "three major safety keywords for national mattresses": Radon and Thoron safety product certification, production of flame-retardant mattresses, and acquisition of nationally certified eco-friendly certifications, thereby prioritizing consumer health and safety.

For more details about the promotion, please visit the Simmons website.