S Nature launched the "Aqua Cica Booster Body Wash" and "Aqua Cica Booster Body Mist," developed in collaboration with the YouTuber "Gwanhasal" (short for "Let's Take Care of Ourselves"), who has 350,000 subscribers, exclusively on Musinsa Beauty on June 9. Released as a Musinsa Edition, these new products received an explosive response from Musinsa customers, immediately taking the number one spot in the beauty category rankings upon launch.
The Musinsa Edition is a collaborative project that connects artists and creators with brands available on Musinsa, releasing exclusive products for Musinsa customers only. Through this project, brands and Musinsa jointly reflect consumer needs and introduce customized items. The latest S Nature products were also planned as part of a collaboration with men's beauty YouTuber Gwanhasal, aiming to address concerns about body skin and to satisfy both efficacy and emotional appeal.
Both products were developed with S Nature's proprietary ingredient, "S Nature Aqua Cica Booster™," as the core. This ingredient, which combines Centella Asiatica, triple hyaluronic acid, and four types of cica actives, not only soothes and moisturizes the skin but is also gentle on acne-prone and sensitive skin. The subtle citrus woody scent leaves a refreshing skin fragrance. Upon first use, a cooling sensation from cica herbs can be felt, and over time, the natural citrus woody aroma gently lingers.
The "Aqua Cica Booster Body Wash" is a body wash with proven efficacy in alleviating acne-prone skin. It has demonstrated a total of five clinical effects: sebum improvement, exfoliation, cooling and soothing, body odor improvement, and low irritation for sensitive skin. Containing AHA, BHA, PHA, and LHA, which are effective for exfoliation, it helps improve skin troubles. Additionally, it has been confirmed to provide a cooling and soothing effect, with an average skin temperature reduction of -8.6 degrees after use (skin soothing and cooling test completed/GSC Anti-Aging Lab), making it effective for hot weather or skin prone to heat. The use of naturally derived surfactants reduces skin irritation, while the rich foam offers a soft and thorough cleansing experience.
The "Aqua Cica Booster Body Mist" has passed suitability tests for use on acne-prone skin and non-comedogenic testing, and is certified for its whitening functionality. It has completed a total of seven clinical tests, providing a variety of benefits from improving blemishes and controlling sebum to cooling and soothing, as well as body odor improvement. The 360° soft continuous spray allows for easy care of hard-to-reach areas, and the mist absorbs quickly without stickiness, keeping the skin fresh and hydrated even during the hot summer months.
S Nature stated, "The Aqua Cica Booster Body Wash and Body Mist are the result of continuous testing and product development expertise, developed over a long period and pre-launched as a Musinsa Edition. This body line offers a refreshing user experience."
S Nature Aqua Cica Booster Body Wash and Body Mist are available on Musinsa Beauty.
© The Asia Business Daily(www.asiae.co.kr). All rights reserved.
