Ohouse Sees Over Ninefold Increase in Dehumidifier Sales

Related Search Volume Also Surges

Ohouse announced on the 30th that, according to an analysis of its own big data, the number of customers searching for dehumidifier products has significantly increased recently.

Ohouse analyzed dehumidifier sales over a two-week period from May 15 to 28 and found that the transaction amount growth rate reached 860% compared to the previous two-week period (May 1 to 14). This figure is also 2.7 times higher than the total transaction amount recorded for the entire previous month.

On the 30th, Ohouse announced that the number of customers searching for dehumidifier products has significantly increased recently. Ohouse

Related search volume has also increased. An analysis of Ohouse's search keyword data from May 1 to 28 showed that the keyword "dehumidifier" was searched over 60,000 times. There was also a significant increase in customers searching for specific brands or combining space-related keywords such as "one-room dehumidifier." In particular, during the week of May 19 to 25, "dehumidifier" ranked 8th in overall popular searches on Ohouse and was the number one popular search term in the home appliance category.

Content related to dehumidifiers continues to be popular as well. The "Dehumidifier Buying Guide by Room Size" posted by Ohouse's Shortcut Navigator recorded 90,000 views and over 2,000 saves.

An Ohouse representative stated, "We will provide the best customer experience by offering a wide range of curated products and enhanced discount benefits, so that customers can discover and purchase the perfect dehumidifier for their needs through Ohouse."