Eugene Sonic Expands Dedicated Installation and Delivery Hub Center... "Advancing Fulfillment Business"

"Securing Additional Bases in the Future...
Strengthening Differentiated Competitiveness"

Eugene Sonic announced on May 26 that it has expanded and opened a dedicated logistics hub center with a total floor area of 3,700 pyeong in the Yongin area of Gyeonggi Province to further develop its fulfillment business specializing in installation and delivery. This strategic decision aims to improve the quality of customized logistics services in response to the surging demand for specialized installation and delivery of furniture and home appliances.

Eugene Sonic currently operates fulfillment and delivery services for approximately 80 individual furniture and home appliance brands by combining its own direct business-to-consumer (B2C) delivery network with its expertise in third-party logistics (3PL) operations.

A representative from Eugene Sonic stated, "With this expansion, we have been able to enhance the core elements of our installation and delivery services, including professional personnel, broad coverage, and essential facilities and systems. We plan to further increase our capacity by securing additional bases in the future," adding, "As this is a market with high entry barriers, we will maximize synergy across the entire value chain and become a trusted installation logistics partner for a wide range of customers."

Eugene Sonic's dedicated installation and delivery hub center in Yongin covers the entire Seoul metropolitan area and the central region. In particular, it is equipped with various facilities specialized for installation-type fulfillment, and has adopted Eugene Sonic's integrated logistics management system to support efficiency throughout all processes, including inbound and outbound logistics, inventory management, and delivery control.

Last year, Eugene Sonic acquired 100% of Alliance's shares to fully expand its furniture and home appliance installation and delivery business. The company is actively targeting not only large and medium-sized furniture brands, but also small and medium-sized furniture companies that face challenges in establishing logistics systems, as well as major e-commerce and interior platforms, with the strategy of further increasing its market share.

Oh Youngseok, CEO of Eugene Sonic, said, "Installation and delivery is more than just delivering products; it is a true last-mile delivery service that conveys brand value to customers," adding, "Through our industry-leading installation logistics platform, we will continue to strengthen Eugene Sonic's unique competitive edge in the high value-added delivery market."