Cases Where 40% of Total Payments Are Attributed to the Service
Wadiz announced on the 22nd that the payment amount on the themed curation page 'Today's Discovery', which has been running since April, increased more than threefold compared to the first week.
'Today's Discovery' is Wadiz's curation service that introduces projects centered around a single theme each day.
Wadiz announced on the 22nd that the payment amount on the 'Today's Discovery' page increased more than threefold compared to the first week. Wadiz
Seven themes?innovation, fandom, convenience, wellness, routine, sustainability, and social?rotate by day of the week, allowing users to naturally explore areas they might not have previously been interested in.
In particular, some projects saw more than 40% of their total payment amount processed through this page, demonstrating the impact of curation. Wadiz believes that not only the algorithm but also users seeking unique discovery experiences are responding to the 'Today's Discovery' curation.
A Wadiz official stated, "There is a growing demand among consumers to discover new tastes they have not experienced before," adding, "Today's Discovery is establishing itself as a channel that offers a variety of options to consumers and provides makers running funding campaigns with effective exposure and opportunities for funding success."
© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

