Operated at Bites Place in Starfield Suwon
No Brand Burger is working to increase consumer touchpoints for its new menu item, the 'NBB Amazing Double', through a pop-up store.
On May 21, Shinsegae Food announced that No Brand Burger will operate a pop-up store at Starfield Suwon for two months, from this day until July 21.
This pop-up store has been planned to promote the new menu item, NBB Amazing Double. The menu at the pop-up store will feature the new item, as well as selected popular items such as 'NBB Amazing Double Up' and 'NBB Shrimp'. The event will be held at Bites Place on the first floor of Starfield Suwon.
To celebrate the opening of the pop-up store, the first 100 customers on designated promotion days will be able to purchase a single 'NBB Amazing Double' for 200 won. In addition, every weekend during the pop-up store period, customers who purchase two or more burger sets on-site will receive a limited-edition reusable bag from No Brand Burger.
Shinsegae Food stated, "We planned this pop-up store so that more customers can experience the unprecedented value of No Brand Burger at Starfield, a one-of-a-kind shopping mall. We have carefully selected popular menu items including the new NBB Amazing Double, and we expect this will provide Starfield customers with a satisfying and affordable meal experience."
Meanwhile, Shinsegae Food is holding a business briefing session for its new franchise model, the 'Compact Store', which has reduced start-up costs by 40%, and is moving forward with expanding No Brand Burger franchise locations. The business briefing will be held at Spaceshare Seoul Station Center on May 23, and at KTX Busan Station on May 30.
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