'Youth Adventure' Exhibition Runs Until June 1
Hyundai Motor Company announced on May 1 that, in celebration of Family Month, it will host the children's program exhibition "Youth Adventure," in collaboration with the popular animation "Catch! Teenieping," at Hyundai Motorstudio Goyang until June 1.
In the spinoff film screening room set up within the Youth Adventure exhibition hall, the spinoff film "Sparkling Friendship Racing: The Birth of Racer Hachuping and Kangchongping" will be shown. The film features Teenieping characters riding Hyundai-exclusive characters based on the IONIQ 5 as they compete in a racing tournament. The theme song "Beautiful Dream," a children's song for adults composed by the band Jannabi with the keyword of childhood innocence, is included as the main soundtrack.
The exhibition also features a Garage Zone, which recreates the space where Teenieping characters develop vehicles. Visitors can decorate vehicles that appear in the spinoff film themselves and take photos with various Teenieping character models as backdrops.
In the arcade experience zone, visitors can experience driving Hyundai vehicles in a virtual space. Through the metaverse platform "Roblox," they can also encounter Hyundai character vehicles featured in the spinoff film. Ten types of merchandise from the "Catch! Teenieping x Hyundai Kids Collection," including keyrings, air fresheners, and car cushion sets, are also available for purchase.
Ji Sungwon, Executive Vice President and Head of Brand Marketing Division at Hyundai Motor Company, said, "We hope that families will create special memories and naturally enjoy positive experiences with the Hyundai brand. We also expect that this exhibition will become a warm childhood memory for the younger generation and a moment for adults to recall the innocence they may have forgotten."
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