Strengthening Marketing Focused on Major Funeral Halls in the Seoul Metropolitan Area
On the 16th, Boram Group announced that Petsvia, a bio-jewel for pets developed by its affiliate Via Life Science, has officially been launched at the premium pet funeral hall Pet Forest.
Petsvia is a bio-jewel made by synthesizing bio-elements extracted from pets' fur and ashes with sapphire. It can be custom-made in various forms such as rings, necklaces, and homage plaques according to the customer's desired color, design, and size.
Boram Group announced on the 16th that its pet bio-jewel 'Petsbia' has officially been introduced at the premium pet funeral hall 'Pet Forest'. Boram Group
Through this launch, Boram Group expects pet owners to cherish memories with their pets through bio-jewels, an advanced concept beyond the existing 'memorial stones.'
A Boram Group official said, "Petsvia is a new medium that can hold memories shared with pet owners for the remembrance or commemoration of pets," adding, "Collaboration with Pet Forest will play a significant role in widely spreading the culture of bio-jewels."
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