Creator commerce platform 'GBGIO' achieves 45% monthly average transaction growth

45% monthly transaction growth rate...
GBGIO surpasses 5 million cumulative visitors in just 10 months

Creator commerce platform startup Dooers announced on the 14th that 'GBGIO,' which marked 10 months since its service launch, recorded a monthly average transaction growth rate of 45% and surpassed 5 million cumulative visitors. GBGIO is a platform that connects brands and creators to support product sales and share profits, and it successfully secured 10 billion KRW in Series A investment within one year of establishment due to its rapid growth.

GBGIO has fully automated the complex operational process of collaboration between existing creators and brands, significantly reducing the time required for brands and creators to sell and settle a single product. Creators can promote products they usually use or personally select on their SNS channels through GBGIO and instantly check sales performance through real-time data. This drives sales activation and acts as a key growth engine for the platform, with GBGIO’s monthly average transaction volume growing by 45% since its launch.

Currently, GBGIO collaborates with about 500 brands, showcasing products across various categories. In the domestic market, GBGIO is expanding into diverse commerce categories beyond beauty and fashion, while internationally, it is working with key partners to connect domestic brands such as K-beauty and K-fashion with overseas creators to generate global sales.

Won Ji-hyun, CEO of Dooers, which operates GBGIO, said, "We are now in an era where creators of various types and scales influence consumers in different ways," adding, "We will develop the platform so that creators can authentically introduce products to their fans, share benefits, and simultaneously monetize."