Yeonggwang County Hosts 'Yeonggwang Flower Road Trip' Influencer Fam Tour

Yeonggwang County conducted an influencer fam tour over two days, from the 3rd to the 4th, with the theme of spring flower road travel. Photo by Yeonggwang County

Yeonggwang County in Jeollanam-do announced on the 7th that it held an influencer fam tour from the 3rd to the 4th, themed around a spring flower road trip reflecting the unique characteristics of Yeonggwang.

This fam tour was organized under the theme of a spring flower road trip, recruiting in advance 15 influencers who met at least one of the following criteria: over 2,000 Instagram followers, over 1,000 blog neighbors, or over 1,000 YouTube subscribers, and who reside outside Yeonggwang County and are at least 18 years old.

On the first day, the tour began with the Mulmusanhappiness Forest Hwangto Trail, followed by horseback riding at Yeonggwang Theme Botanical Garden, a visit to the nature-filled Supjaengi Park and the Baekje Buddhism First Arrival Site, and concluded with a drive along the cherry blossom-lined Baeksu Coastal Road, famous for its scenic views of the West Coast.

On the second day, the tour started with a drive along the cherry blossom road in Yeonggwang-eup, continued to the Bulgab Theme Park overlooking the picturesque Bulgab Reservoir, and ended with a tour of the serene ancient Bulgapsa Temple, receiving a great response from the participants.

A county official stated, "Through the influencer fam tour, we hope to widely promote our county's tourist attractions, attract new groups of visitors, and encourage many tourists to visit Yeonggwang."