NH Investment & Securities analyzed on the 2nd that Krafton proved the influence of 'Battlegrounds' (PUBG) as the number of simultaneous Steam users increased to 1.35 million following the 8th anniversary event last month.
Ahn Jae-min, a researcher at NH Investment & Securities, predicted, "This year, PUBG will continue to increase sales through new developments such as the Contender system (customizing), new modes, AI reorganization, and two premium vehicle collaborations in the 3rd quarter, as well as the idol event in the 2nd quarter."
He added, "Injoy, released on the 28th of last month, ranked first on the Steam sales chart on its first day and recorded 87,000 simultaneous users," explaining, "The initial start was not bad, and since it is still early, sales will increase through more than three updates within the year."
He emphasized, "In the first quarter of this year, sales are expected to reach 813.5 billion KRW and operating profit 400.6 billion KRW," highlighting that "these figures represent increases of 22.2% and 29.0%, respectively, compared to the same period last year."
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