"We Will Accelerate the Turnaround This Year"
Lock&Lock succeeded in returning to profitability last year.
According to Lock&Lock's business report on the 20th, last year recorded sales of 463.9 billion KRW, a 4.4% decrease from the previous year (484.8 billion KRW). Although there was an operating loss of 21 billion KRW in 2023, the company rebounded with an operating profit of 1.7 billion KRW last year.
Lock&Lock explained, "We succeeded in improving performance through management efficiency initiatives such as inventory optimization and outsourcing production, as well as restructuring sales channels focused on profitability."
Lock&Lock plans to strengthen its foundational capabilities to accelerate the turnaround this year and further expand its competitiveness in the global market. While maintaining a profitability-focused sales channel strategy, the company aims to enhance its global brand competitiveness and market share through expanded global marketing and strengthened export business.
A company representative stated, "While last year we concentrated the entire company's efforts on laying the groundwork for the turnaround, this year we will actively target the global market with better products and services that can lead lifestyle innovation."
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